The brand, launched by a collective of winemakers in the heart of Languedoc, is celebrating its 35th anniversary this year. A sustainable range, historically rooted, and committed to strong CSR actions for the future.
Once Upon a Time, a Collaborative Project
In 1990, a collective of winemakers from the south of France gathered with a ‘mythical’ ambition: to create an identity wine that could authentically express the originality of their Languedoc terroir. From this challenge was born a pioneering cuvée of IGP Pays d’Oc: the Cuvée Mythique red. Since then, each year, the best cuvées are selected and blind-tasted to compose the blend of the current vintage. This ongoing pursuit of quality makes Mythique both an emblematic brand of cooperatives and the pride of the winemakers involved.
“I am fortunate to have been born in Languedoc, at the heart of this magnificent wine region. I am convinced of its incomparable potential. Since 2005, it has been a pleasure and an honor for me to bottle the best from Languedoc’s exceptional terroirs to offer consumers quality wine that is accessible. Mythique is the meeting point between local winemakers and consumers worldwide,” says Marie Julian, Mythique’s oenologist.