It’s her sparkling good mood, her way of making discover wine without taboos and of putting forward the vigerons, which made us want to collaborate with Margot Ducancel.

To make the brand, the universe and the Mythique wines known to consumers via social networks and the @rougeauxlèvres community.

To create visibility, online presence and desirability on the Mythique Instagram page.

Last summer we took Margot to discover the Languedoc region with the participating winemakers to create a web series of mini-episodes to discover Mythique and its universe.